Dave Roffey, Bedford College deputy director of finance, is to help out on the Board which governs the BedfordBID.
The town centre college is a major levy-payer within the Business Improvement District and invested more than £600,000 in Love Bedford vouchers as rewards for staff and students. (Since launching the scheme the BID has sold a further £200,000+ via outlets like the Tourist Information Centre and the Bedford Swan Hotel).
In addition, the thousands of Bedford College students and staff who pour across the Town Bridge account for a third of money spent in the town Monday- Friday, effectively keeping some of the businesses afloat.
Bedford College chief executive, Ian Pryce CBE, said: “Bedford College plays an important part in the local economy not just by leading the way in education and training towards future jobs for our 15,000 students, but as major employer based in the town centre. We have supported the BID since its launch in 2005 and we have experience in governance and finance which we hope will be helpful.
“In addition we have a understanding of what young people may be looking for from a town centre and hope we can help to keep them loyal to Bedford.”
Dave has worked at Bedford College for eight years and lives in Shefford.
He said: “Like many people living outside of the town centre I have a choice where to shop at weekends and think it is important that the BID keeps people coming into Bedford. Like most Bedford College staff I have enjoyed receiving Love Bedford vouchers and being able to pop into town to redeem them at a wide range of outlets. I am looking forward to learning more about how the BID supports the town centre.”
See how Bedford College contributes to the wider local economy here