And the same number of women would be prepared to spend more than £1,000 on a handbag.
The value of a bag’s contents quickly adds up when you take mobile phones and laptops into account. Nearly a third of women now also carry an iPod, one in five have an e-Reader and one in ten keep an iPad close to them.
But it’s the cheaper, bulkier items taking up all the space. Half of women cart around a hairbrush, one in five squeeze in the children’s toys, a third carry chunky books and nearly one in ten cram in a spare pair of shoes.
That means one in 10 women carry a handbag that weighs over 4kg – the equivalent of the average pet cat and heavier than most new born babies!
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The top ten items to be found in the average woman’s handbag are:
> Purse/Wallet
> Mobile Phone
> Lipbalm
> Keys
> Tissues
> Hairbrush
> Pens
> Handcream
> Medication
> Feminine Hygiene Products