A new website is claiming to help consumers identify the good and bad among Dunstable's businesses.

The Brownbook, a nationwide service, is promoting itself as an online local business directory with a special twist.

That twist being anyone can update the information in it and anyone can review any business.

The founders claim they launched the service after experiencing long delays and high costs in getting their own business listed in directories.

"We're launching in Dunstable with 3,019 businesses of every type already listed - that's around 95 per cent of all businesses in Dunstable," Jerry Brown said.

"Any business owner can find their listing or add it instantly for free, and they can immediately add additional contact and marketing information to help potential customers find and contact them, bringing them more quality enquires.


"By encouraging existing customers to add positive reviews, businesses owners can use The Brownbook to build their local reputation and win new customers."

Mr Brown said even the smallest company could immediately add their business and update their entry at any time, as well as add photos, videos, marketing information and links to their own website.

Click here for the Brownbook